Scheels

Scheels

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SCHEELS is an employee-owned company dedicated to providing the best retail experience in the eyes of our customers. Discover your passions across 85+ categories including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, team sports, and more. We carry world-class brands like Nike, Under Armour, YETI, Traeger and more, while backing each product with our SCHEELS guarantee.

11/01/2026

Your next adventure starts where the pavement ends.🌲 Meet the GoPro MISSION 1. It features a 1" sensor, 8K video, and a body that’s waterproof to 20m. Built to survive the impact, engineered to capture the rush.

🛒 https://bit.ly/4zjjT9H

10/31/2026

Did you know Halloween is also National Caramel Apple Day?🍏 Happy Halloween from your friends at SCHEELS! 🎃👻

10/30/2026

Not sure where to start when it comes to outerwear for your kids? Try one of these three jackets to keep them warm, cozy and ready for playtime. ☃️❄️ https://bit.ly/4Bzx0VF

10/29/2026

Congratulations to the on winning the first title in franchise history! Celebrate the big win with official Champions apparel! 🏆

🛒 https://bit.ly/48lt2Te

08/31/2026

🚨 Air Jordan 4 Retro Tour Yellow Raffle 🚨 https://bit.ly/3R6nJ5i

The new Jordan's are dropping THIS Saturday, September 5th. REGISTER NOW for your chance to purchase a pair. 🔥

You have until Friday, September 4th at 12:00 AM to enter for your chance to purchase a pair! Winners will be notified via email by 2:00 PM on Friday, September 4th. 👟

Winners MUST be available to purchase and pick up on Saturday, September 5th by store closing. If not purchased and picked up by store closing Saturday, they will be released to the public Sunday, September 6th.

Want your business to be the top-listed Clothing Store in Appleton?
Click here to claim your Sponsored Listing.

Telephone

Address


4301 W. Wisconsin Avenue, STE 015
Appleton, WI
54913

Opening Hours

Monday 9:30am - 9pm
Tuesday 9:30am - 9pm
Wednesday 9:30am - 9pm
Thursday 9:30am - 9pm
Friday 9:30am - 9pm
Saturday 9:30am - 8pm
Sunday 10am - 6pm

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Downtown Designs Downtown Designs
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A Unique Boutique settled in the heart of Downtown Appleton, WI. Downtown Designs carrys a variety of Fair Trade & recycled products, as well as a large collection of Home Decor, ...

BALLOON ART BALLOON ART
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Awesome Balloon Art photos and videos from around the Planet! Thanks to all who Shared ;-)

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The Gilded Edge The Gilded Edge
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Gunderson Cleaners Gunderson Cleaners
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The Fox Valley's premier dry cleaner with multiple locations.

Chic to Chic Chic to Chic
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Mall Brand/Name Brand Clothing,Handbags, Shoes and Jewelry

Fleet Feet Fox Valley Fleet Feet Fox Valley
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Everything we do is geared toward fitting you as an individual. That’s our Fitlosophy™.

Plato's Closet Appleton Plato's Closet Appleton
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Appleton, 54913

Plato's Closet is a resale store that offers cash for gently used name brand clothing in the same day. Stop in anytime!

The Wild Goose The Wild Goose
10 E College Avenue Suite #112B
Appleton, 54914

We curate clothing from other storefronts and friends located throughout the Midwest, AZ, TX and CA

HOT Collective HOT Collective
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Boutique located inside HOT Color Studio featuring Wisconsin Artisans.

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